Google Analytics 4 launched eight new dimensions for monitoring and analyzing each paid and natural site visitors sources:
- Guide supply.
- Guide medium.
- Guide supply / medium.
- Guide marketing campaign title.
- Guide marketing campaign ID.
- Guide time period.
- Guide content material.
- Guide supply platform.
Why we care. These new insights improve your capability to research consumer habits and efficiency throughout channels, providing improved capabilities in reporting, explorations, segments, and viewers evaluation. This permits higher optimization of your content material technique.
What are dimensions? Dimensions are traits or properties of your knowledge. As an illustration, the dimension “Metropolis” reveals town, like “Paris” or “New York,” the place a session begins. Equally, the dimension “Web page” offers the URL of the considered web page.
Deep dive. Learn Google’s announcement in full for extra data.
