Saturday, July 6, 2024

20 Prime Advertising and marketing Podcasts to Hearken to in 2024

Advertising and marketing podcasts are an effective way to be taught from business specialists. However with so many glorious choices on the market, it may be laborious to slim down your checklist. 

The excellent news? We’ve performed it for you. 

Listed below are the highest advertising and marketing podcasts to observe this yr, whether or not you need to study lead era developments, the most recent in AI, or new website positioning instruments. 

1. The Digital Advertising and marketing Podcast 

The Digital Marketing Podcast 

“The Digital Advertising and marketing Podcast” is a weekly podcast printed by Goal Web, a digital advertising and marketing course supplier. It’s hosted by fintech progress skilled Ciaran Rogers, writer and speaker Daniel Rowles, and digital advertising and marketing skilled Louise Crossley. 

Company have included David Allison, a human habits skilled and advisor to world manufacturers, and Philip Storey, an electronic mail advertising and marketing strategist and advertising and marketing company CEO.

You’ll discover episodes catering to rookies and specialists on the next matters:

  • Dominating native website positioning
  • Synthetic intelligence ethics
  • Nurturing buyer relationships on social media
  • Constructing customized reviews in GA4 

Episodes usually final 20 to half-hour. Discover this action-packed podcast on Apple Podcasts and Spotify

Additional studying: 10 Greatest website positioning Podcasts to Hearken to Now

Social Media Marketing with Michael Stelzner

This widespread podcast is hosted by Michael Stelzner, founding father of Social Media Examiner. 

He began the podcast in 2012 to assist entrepreneurs, creators, and entrepreneurs enhance their advertising and marketing abilities and keep present on the most recent developments and developments. 

Right this moment, it’s nonetheless one of many go-to podcasts for social media recommendation. Every week, Michael interviews a number one skilled who shares helpful insights, enterprise success tales, or suggestions for bettering your social media advertising and marketing abilities. 

Podcast episodes cowl a spread of matters, together with the next: 

  • Social media platform updates 
  • Utilizing Fb advertisements to develop your viewers
  • Leveraging social media algorithms to extend publicity
  • Adopting AI writing instruments to run your corporation

Whether or not you’re new to the scene or a seasoned social media marketer, you’ll be taught one thing new from Michael and his skilled interviews. 45-minute episodes are launched weekly.

Hearken to the “Social Media Advertising and marketing Podcast” on Spotify and Apple Podcasts.

3. The Copyblogger Podcast

The Copyblogger Podcast logo

As a well known writing useful resource and academy, Copyblogger teaches excellence in content material advertising and marketing. It’s no shock then that “The Copyblogger Podcast” follows swimsuit. 

Hosted by Copyblogger CEO Tim Stoddart, the podcast is crammed with sensible recommendation on every thing from electronic mail advertising and marketing and copywriting to optimization and mindset. 

Tim is thought for his candid conversations with business leaders. He and his friends share real-world experiences and actionable suggestions listeners can apply to their very own work.

They cowl matters like:

  • Frequent misconceptions about utilizing AI for writing
  • Discovering time to publish content material as your corporation grows
  • Rising your electronic mail checklist
  • The key to writing high-performing content material

Tune in to “The Copyblogger Podcast” weekly. Hear on Spotify and Apple Podcasts.

4. The CMO Podcast

The CMO Podcast with Jim Stengel

Jim Stengel, entrepreneur and former chief advertising and marketing officer (CMO) of Procter & Gamble, hosts the “CMO Podcast.”

This enterprise advertising and marketing podcast options in-depth interviews between Jim and high advertising and marketing executives. 

In a single episode, Jim speaks to American Eagle Outfitters’ chief advertising and marketing officer (CMO) on the way to market to millennials. In one other, he chats with Upwork’s CMO about main with empathy and adopting a GM mindset. 

You’ll discover matters on:

  • Inclusivity in enterprise and life
  • Advertising and marketing to Era Z
  • Utilizing expertise and automation to enhance buyer expertise
  • The facility of storytelling in model advertising and marketing

Hearken to this podcast if you wish to be taught from high-level enterprise leaders. It provides a novel look right into a CMO’s thought course of and motivations.

The “CMO Podcast” is printed weekly. Every episode’s is usually an hour lengthy. Hear on Spotify and Apple Podcasts

5. On-line Advertising and marketing Made Straightforward with Amy Porterfield

Online Marketing Made Easy with Amy Porterfield podcast

On this high advertising and marketing podcast, content material specialist and digital course creator Amy Porterfield shares methods associated to content material advertising and marketing developments, social media advertising and marketing, and electronic mail advertising and marketing. 

The podcast contains interviews with on-line advertising and marketing specialists like CEO and entrepreneur Jasmine Star and private branding skilled Jen Gottlieb. Amy additionally shares her private experiences with burnout, switching niches, and canceling a course launch mid-launch. 

Amy additionally takes you behind the scenes and divulges the methods behind her profitable on-line course launches.

Amy offers actionable suggestions for issues like:

  • Creating your first digital course
  • Crucial enterprise metrics to trace 
  • Growing revenue margins
  • Embracing your fears round cash

Episodes vary from 15 to 60 minutes and are printed nearly day by day. Hearken to “On-line Advertising and marketing Made Straightforward” on Apple Podcasts and Spotify.

6. The Savvy Social Podcast

The Savvy Social Podcast with Andrea Jones

Social media advertising and marketing skilled Andrea Jones hosts “The Savvy Social Podcast,” which covers social media advertising and marketing information. 

For instance, in a single widespread episode, you be taught why an entrepreneur who constructed their enterprise on social media left X (previously Twitter). In one other, Andrea and a visitor talk about constructing a profitable social media funnel on platforms like Instagram and LinkedIn. 

Different matters embody:

  • Constructing a personality-driven model on social media
  • Avoiding social media fatigue
  • Authorized implications of memes
  • Hacks for repurposing content material 

The “The Savvy Social Podcast” is a weekly podcast with roughly 30-minute episodes. Hear on Spotify and Apple Podcasts

7. BS-Free Service Enterprise Present

The BS-Free Service Business for Freelancers, Creatives & Agency Owners

For those who’re a freelancer, company proprietor, or inventive, you’ll love the “BS-Free Service Enterprise Present.” 

Advertising and marketing company proprietor and host Maggie Patterson began the podcast to supply “fluff-free” classes on the way to develop your corporation and make a residing doing what you’re keen on. 

Maggie’s specialty is asking out non-essential and deceptive elements of enterprise, like overpromising outcomes or hiding the full price of providers or merchandise. For those who take heed to this podcast, you’ll learn to function your corporation with integrity, authenticity, and bravado.

Maggie discusses issues like:

  • Sustaining a easy and sustainable enterprise
  • Myths of working a micro-agency
  • Sensible pricing recommendation for service enterprise house owners
  • The facility of retainer purchasers

“The BS-Free Service Enterprise Present” is printed weekly. Episodes vary from 10 minutes to an hour. 

Hear on Spotify and Apple Podcasts

8. The Tim Ferriss Present

The Tim Ferriss Show

Tim Ferriss is famously identified for his bestselling guide, “The 4-Hour Workweek.” Though he covers numerous matters on his podcast, from self-improvement to investing, he additionally deconstructs the success of world-class performers. 

He dives into the methods, instruments, and routines these people use to excel of their respective fields, providing listeners insights they’ll apply to their very own lives and careers. 

Tim covers different matters corresponding to:

  • The position of electroceuticals in overcoming melancholy
  • Optimizing sleep and overcoming nervousness
  • Ways for author’s block
  • Giving and receiving suggestions

You’ll like this podcast for those who’re taken with self-improvement, entrepreneurship, and studying from profitable individuals, regardless of their background. 

Episodes are usually long-form, starting from one to 3 hours or extra. Hearken to “The Tim Ferriss Present” on Spotify and Apple Podcasts

9. Duct Tape Advertising and marketing 

Duct Tape Marketing Featuring John Jantsch

“Duct Tape Advertising and marketing” is likely one of the hottest advertising and marketing podcasts—and for good motive. John Jantsch, podcast host, best-selling writer, and founding father of Duct Tape Advertising and marketing, has over 30 years of business expertise.

Many episodes middle on interviews with business specialists, authors, and entrepreneurs who share progress methods and advertising and marketing assets with listeners. John additionally shares his private experiences and recommendation to assist listeners attain their enterprise targets. 

This podcast covers a variety of promoting matters, together with the next: 

  • Lead era 
  • Constructing a people-centric tradition 
  • Remodeling a destructive buyer expertise right into a optimistic one
  • Mastering newsletters

Episodes are printed twice weekly and usually final about 20 minutes. Hearken to “Duct Tape Advertising and marketing” on Spotify and Apple Podcasts.

Additional studying: The 19 Greatest Advertising and marketing Apps for Small Enterprise House owners

10. Your First Million

Your First Million podcast

“Your First Million,” hosted by Arlan Hamilton, explores entrepreneur matters. This contains the journey to reaching important enterprise milestones, like—you guessed it—incomes your first million {dollars}.

Arlan is thought for advocating range and inclusion in tech and startups. And is printed writer and the founding father of Backstage Capital—a enterprise capital fund that invests in underrepresented founders. 

Her podcast options interviews with profitable entrepreneurs like widespread content material creator Monique Hinton and Nike Air Jordan shoe designer Jason Maydon. 

Arlan and her friends talk about:

  • Startup methods
  • The challenges and triumphs of constructing a enterprise
  • Constructing your monetary freedom
  • Promoting a web-based firm

“Your First Million” is printed roughly each week and ranges from 10 to 50 minutes per episode. Tune in on Spotify and Apple Podcasts.

11. Everybody Hates Entrepreneurs

Everyone Hates Marketers by Louis Grenier

Louis Grenier is a advertising and marketing skilled and the host of “Everybody Hates Entrepreneurs.” On his “zero-fluff” podcast, Louis explores various advertising and marketing practices that, in his phrases, “don’t require promoting your soul.” 

He additionally interviews business thought leaders like Joe Pulizzi, founding father of Content material Advertising and marketing World, who share efficient advertising and marketing methods and actionable suggestions. 

Matters embody: 

  • Embracing your weirdness and creating wealth from it
  • Constructing a seven-figure enterprise 
  • Psychological biases each marketer ought to know
  • Avoiding poisonous hustle

Episodes are printed weekly and are roughly half-hour to 1 hour in size. Hear on Spotify and Apple Podcasts

12. Perpetual Site visitors

Perpetual Traffic Podcast

“Perpetual Site visitors” is a digital and product advertising and marketing podcast hosted by specialists Ralph Burns and Kasim Aslam. 

The podcast options interviews with friends like Shopify skilled Scott Cunningham, who shares his five-step method to spice up conversions in your Shopify retailer. 

Different episodes have lined matters corresponding to:

  • Promoting your corporation
  • Maximizing Google Advertisements throughout peak promoting occasions like Black Friday
  • AI’s position in advertising and marketing developments
  • The distinction between Reddit and different social media platforms

Whether or not you’re skilled or simply beginning out in advertising and marketing, you’ll choose up new site visitors methods. 

Episodes are launched twice per week and common 45 minutes every. Discover “Perpetual Site visitors” on Spotify and Apple Podcasts

13. MarTech Podcast

MarTech Podcast

Benjamin Shapiro, host of the “MarTech Podcast” host, is an skilled entrepreneur and advertising and marketing technique advisor. 

Each episode, Shapiro interviews business specialists, thought leaders, and professionals within the martech area who may help you navigate the advanced world of promoting expertise.

For instance, in a current episode, Benjamin interviews COO Jake Randall from tech firm Frequent Room on navigating the fashionable purchaser’s journey with influencer advertising and marketing. 

This podcast covers a spread of matters:

  • Utilizing analytics to grasp buyer suggestions
  • The most recent developments in automation, knowledge analytics, and synthetic intelligence
  • Utilizing empathy-based personas as a substitute of cookies
  • Dwell commerce methods for ecommerce manufacturers

The “MarTech Podcast” publishes new 15- to 20-minute episodes day by day. Discover it on Spotify and Apple Podcasts

14. The Influencer Podcast

The Influencer Podcast with Julie Solomon

Greatest-selling writer and enterprise coach Julie Solomon hosts “The Influencer Podcast.” Along with sharing her insights, she interviews skilled entrepreneurs, thought leaders, and enterprise house owners that can assist you develop your model and enterprise. 

The podcast covers a variety of matters, together with the next: 

  • Conquering worry, motivation, and focus
  • Mind hacks to beat evaluation paralysis 
  • Confirmed time administration ways 
  • Mastering Instagram progress and monetization 

“The Influencer Podcast” publishes 15- to 60-minute weekly episodes. Hear on Spotify and Apple Podcasts

15. Ecommerce Affect

Ecommerce Influence Podcast

If in case you have an ecommerce enterprise, you’ll get pleasure from “Ecommerce Affect” with host Austin Brawner. 

Austin is the founder and CEO of Model Progress Specialists, an ecommerce teaching enterprise. In every episode, he shares his greatest suggestions and tips for making your corporation an enormous success. 

He additionally interviews business specialists, like entrepreneur Drew Sanocki, whom he calls the “Don Draper of unsolicited mail.” 

Right here’s a take a look at among the matters you’ll see on the podcast: 

  • Bridging the hole between retail and DTC
  • Optimizing your ecommerce website 
  • Easy methods to facilitate repeat purchases
  • Writing copy that converts

Episode size varies however is usually round 40 minutes. Hear on Spotify and Apple Podcasts.

16. Advertising and marketing Over Espresso

Marketing Over Coffee Podcast

Business specialists John Wall and Christopher Penn host “Advertising and marketing Over Espresso.” The podcast is recorded in a espresso store setting with a laid-back method to discussing the most recent developments, instruments, and strategies within the advertising and marketing business. 

You’ll usually discover notable friends on this podcast, together with best-selling writer Seth Godin and digital advertising and marketing pioneer Ann Handley. 

John and Chris talk about quite a lot of matters: 

  • Natural website positioning 
  • Generative AI in advertising and marketing 
  • Audio instruments and strategies 
  • Disaster communication 

Episodes often final round 20 to half-hour. Hear on Spotify and Apple Podcasts.

17. Market Your Genius

Market Your Genius with Nikki Nash

Are you a service-based enterprise proprietor? If that’s the case, you’ll need to try “Market Your Genius.” Host and worldwide success coach Nikki Nash will enable you take your service-based enterprise to the following stage with every episode. 

Nikki covers matters like:

  • Constructing a high-performing advertising and marketing staff
  • Mapping out a content material plan in minutes
  • Getting booked on podcasts
  • Mastering the retreat enterprise mannequin

“Market Your Genius” releases new episodes about twice per week. Every episode lasts from about 15 to 45 minutes. Hear on Spotify and Apple Podcasts

18. Sensible Passive Revenue

Smart Passive Income Podcast Pat Flynn

“Sensible Passive Revenue” host and entrepreneur Pat Flynn considers himself the “crash check dummy of on-line enterprise.” 

By means of his experiences and interviews with influential business specialists like Tim Ferriss, Gary Vaynerchuk, and Ramit Sethi, you’ll learn to develop your corporation and create profitable passive earnings streams. 

The podcast covers quite a lot of matters:

  • Changing followers into prospects 
  • The roadmap to constructing a million-dollar enterprise 
  • Including bodily merchandise to your model
  • A hidden income supply for client-based companies 

“Sensible Passive Revenue” doesn’t publish on a set schedule, however you will discover a brand new episode each few days. Episodes vary from quarter-hour to an hour. Hearken to “Sensible Passive Revenue” on Spotify and Apple Podcasts

19. Aspect Hustle Professional

Side Hustle Pro with Nicaila Matthews Okome

Social media strategist and entrepreneur Nicaila Matthews Okome hosts “Aspect Hustle Professional.” The podcast facilities across the tales of Black ladies entrepreneurs who’ve turned their aspect hustles into worthwhile companies.

Most episodes characteristic Nicaila interviewing ladies who share the methods that led to their enterprise success. 

For instance, in Episode 371, Nicaila chats with Bola Sokunbi, creator of one of many largest private finance and academic platforms for ladies, about turning a aspect hustle right into a worldwide success. 

Different matters embody: 

  • Discovering monetary steadiness whereas working and aspect hustling
  • Legally defending your self for those who tackle a enterprise accomplice
  • Juggling motherhood and enterprise
  • Mastering monetary freedom

New episodes are launched weekly and are roughly one hour in size. Hear on Spotify and Apple Podcasts

20. Akimbo

Akimbo a podcast from Seth Godin

One of the best advertising and marketing podcasts not solely educate you one thing however encourage you to behave. Seth Godin, prolific best-selling writer and advertising and marketing thought chief, hosts “Akimbo,” a podcast about “our tradition and the way we will change it.”

“Akimbo” displays Seth’s unconventional method to considering and problem-solving in enterprise. It’s good for digital entrepreneurs, entrepreneurs, and company house owners who need to stand out and make a distinction of their fields. 

Episodes cowl:

  • How administration can change the world 
  • The affect of expertise on society
  • The facility of storytelling in advertising and marketing
  • The magic of inconvenience

Episodes vary from 20 to 40 minutes in size. Hear on Spotify and Apple Podcasts

Why Hearken to Podcasts on Advertising and marketing?

The primary motive to take heed to podcasts about advertising and marketing is to be taught from business specialists and thought leaders. Studying from profitable business veterans is a implausible strategy to develop and hone abilities, each professionally and personally. 

One of the best half is you’ll be able to take heed to podcasts on the go—whereas commuting, cooking, grocery buying, or understanding.

Keep Forward with Advertising and marketing Podcasts and Semrush 

Listening to high advertising and marketing podcasts will enable you develop your abilities and enterprise. However as you be taught extra and get extra concepts from podcasts, you’ll want instruments that can assist you flip concepts into actuality. 

Semrush’s suite of instruments may help. With complete instruments for website positioning, PPC, social media, analysis, and extra.

Get began with a free trial right now. 

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