Google has posted its post-trial debrief doc for the DOJ trial that talks about many alternative issues, together with stating that its search high quality continues to enhance. We lined its assertion that Microsoft Bing Search had search high quality points earlier.
Greg Sterling posted about this on X, writing, “Google boldly claims in its “default search” antitrust post-trial transient that search high quality has improved, not degraded.”
It’s written all through the doc, however listed below are some clauses:
The undisputed proof contradicts any assertion that Google has wielded monopoly energy by degrading search high quality or search advertisements high quality beneath aggressive ranges. As Plaintiffs acknowledge, Google is the very best high quality common search engine within the U.S. and has been since earlier than Plaintiffs declare it started violating Part 2. FOF ¶ 1081. Google’s search high quality has constantly improved over its twenty-five years as a search engine as Google has constantly innovated. FOF ¶¶ 79-106, 112-241, 695-760. And Google unceasingly strives to higher its search high quality, yearly setting objectives to enhance its search high quality as measured by IS rating.
Within the introduction paragraphs, Google wrote:
These improvements have significantly improved search high quality and powered extraordinary will increase in search output—all for gratis to customers.
The proof conclusively established that Google is the very best high quality, hottest search engine in the US, with the very best common search engine promoting monetization.
Google added:
Google’s resolution to protect options which have a optimistic influence on search high quality whereas providing customizable settings to swimsuit customers’ privateness preferences is a reasoned enterprise judgment per a aggressive market, not a degradation of product high quality that evidences monopoly energy.
Google additionally wrote on this doc that the “Obstacles to Entry Are Not Vital and Are Falling Quickly.”
That is price a learn when you’ve got time over the weekend, you’ll be able to obtain it over right here.
Persons are asking me what this “IS rating” is, properly, Danny Goodwin talked about it over right here and it refers to Google’s personal inside “data satisfaction” rating.
Discussion board dialogue at X.
