TL;DR
- The Galaxy S24 sequence is reportedly promoting quicker than final 12 months’s mannequin.
- A report says Samsung’s newest flagship skilled double-digit gross sales progress in a number of markets.
- Gross sales jumped up by 14% within the US in comparison with the S23 in the identical period of time.
It has been a few months since Samsung launched the Galaxy S24 sequence. Now a brand new report is telling us how effectively the most recent flagship is promoting and the way it compares to final 12 months’s mannequin.
A report from ZDNet Korea, primarily based on knowledge from Counterpoint Analysis, claims that the Galaxy S24 sequence skilled robust gross sales between January 28 to February 17. For context, Samsung introduced and opened up pre-orders within the US on January 17 and launched the telephones on January 31.
In response to the report, worldwide gross sales improved by 8% when in comparison with the S23 in the identical span of time. As for particular person markets, the sequence loved double-digit gross sales progress in a number of areas.
In its dwelling market, Galaxy S24 gross sales reportedly surged by 22%. In the meantime, it noticed 28% progress in Europe and 14% progress within the US.
Among the many three entries within the sequence, it seems the most well-liked mannequin was the Extremely. The Extremely is alleged to have accounted for over half of the orders at 52%. Nonetheless, the Plus managed to see a rise in orders in comparison with final 12 months, shifting up from 15% to 21%.
This knowledge solely displays gross sales numbers, so it’s troublesome to discern what motivated the rise in gross sales. It’s doable that Samsung’s guess on leaning into AI could have paid off.