Thursday, July 4, 2024

Google Search poised for heavier AI focus after shakeup

TL;DR

  • There’s been a management change inside the Google Search group.
  • Elizabeth Reid is now the top of Google Search.
  • Reid’s promotion, in addition to different organizational strikes, could trace at how Search might change sooner or later.

Certainly one of Google’s most vital departments simply went by way of a management shakeup. The Google Search group now has a brand new lead and the transfer might trace at how Google will transfer ahead with Search sooner or later.

Right now, Elizabeth Reid introduced on LinkedIn that she’s going to now be the top of Search. Beforehand, Reid led Google’s efforts on the Search Generative Expertise (SGE) function in Search — an experimental search web page that places AI solutions and summaries entrance and middle.

Along with Reid’s promotion, The Verge factors out that Pandu Nayak, an government who oversaw rating and high quality, has taken the place of chief scientist of Search. In the meantime, Cheenu Venkatachary, who was engaged on AI merchandise in Search, is slipping into Nayak’s former position.

What does this all imply for Search?

We received’t actually know the implications of what these organizational strikes imply till these individuals have time to execute their methods. Nevertheless, there’s a powerful chance that Search will focus much more closely on AI given Reid’s new position.

It’s no secret that the entire firm is absolutely invested in maximizing its AI efforts and discovering methods to include the know-how into all of its merchandise. On the identical time, Reid highlights Search’s just lately added AI options in her LinkedIn submit:

We’re serving to individuals search in completely new methods — whether or not that’s looking what they see with Lens or what they scribble with Circle to Search. And we’re piloting AI-powered overviews with Search Generative Expertise (SGE).

The truth is, individuals have already issued billions of queries with SGE since we launched it as a function in Search Labs final 12 months. We’ve had extremely optimistic suggestions on the mixture of fast solutions and the power to dive deeper on the internet. With SGE, we’re in a position to serve a wider vary of knowledge wants and reply new kinds of questions, together with extra complicated questions, like comparisons or longer queries. Extra coming quickly!

There’s a chance that Search might begin wanting an increasing number of like SGE as time goes on. However we’ll must see how all the pieces performs out.

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