DRL unveils “Ladies Taking Flight” to recruit ladies pilots and highlight ladies pursuing underrepresented profession paths
The Drone Racing League (DRL), the world’s premier skilled drone racing property, at this time unveiled “DRL’s Ladies Taking Flight,” a historic program to raise ladies in sports activities, expertise and aviation. DRL’s longest standing associate, the U.S. Air Drive, signed on as a founding associate of the initiative, which is able to launch drone racing competitions, esports tournaments, and STEM curriculum to recruit one of the best ladies drone pilots to fly in DRL and the U.S. Air Drive, and encourage all ladies to rise in historically male-dominated areas.
Serving to to shut the gender hole within the office and shift the DEI narrative in sports activities and expertise, DRL’s Ladies Taking Flight will shine a highlight on ladies who compete in tech-powered sports activities and usually tend to pursue STEM careers: DRL’s feminine fandom just lately quadrupled in measurement, and 70% of DRL’s 90 million younger, world tech-obsessed followers don’t observe the Massive 5 leagues.
“The Drone Racing League is a fierce champion of range and inclusion, and we’re excited to associate with the U.S. Air Drive to additional stage the taking part in discipline in sports activities and expertise. Our DRL Ladies Taking Flight platform will encourage ladies and women to pursue their dream careers as drone pilots, athletes and engineers whereas serving to them develop their abilities to allow them to compete on the very best levels,” mentioned DRL President Rachel Jacobson.
DRL’s Ladies Taking Flight program will invite high ladies drone racers to coach with DRL Champion Pilots and compete in an esports event on the DRL SIM, the true-to-life drone racing online game, for an opportunity to obtain an expert contract within the league. The successful pilot shall be named a DRL Pilot, taking part in DRL races and supporting DRL’s upcoming “Ladies Taking Flight” STEM course to encourage women to purpose excessive and pursue tech, sports activities and aviation careers.
“The Drone Racing League continues to be a valued associate that shares our ardour for expertise, pace and precision. By way of the DRL Ladies Taking Flight program, the Air Drive is ready to join with a gifted group of drone pilots, in addition to tech innovators and their viewers,” mentioned Barry Dickey, Air Drive Recruiting Service’s Chief Advertising and marketing Officer. “DRL, and this partnership, helps us inform ladies of alternatives within the Air Drive and Area Drive, so we’re thrilled to assist these ladies pilots soar to new heights and Goal Excessive.”
Enterprise Insider revealed final yr that the highest “dream job” on this planet is to be a pilot, underscoring the worldwide reputation of pilots and flight. DRL’s latest media associate ReachTV, a free ad-supported streaming tv community, will share DRL and “Ladies Taking Flight” content material to their greater than 50 million month-to-month vacationers.
The DRL Ladies Taking Flight initiative goals to foster gender fairness in sports activities, expertise, and aviation, which battle with gender disparity: Ladies at the moment make up round simply 5% of pilots, obtain solely 15% of the U.S. sports activities media protection regardless of taking part in practically half of all sports activities competitions, and maintain lower than 27% of tech-related jobs despite the fact that numerous organizations are eight occasions extra more likely to obtain higher enterprise outcomes, based on the Centre for Aviation, Wasserman and Deloitte respectively.
This system will allow the Drone Racing League and the U.S. Air Drive to open new horizons for girls in drone racing, sports activities, and STEM and set a brand new normal for range and inclusion within the sky and past.
About DRL:
Drone Racing League (DRL) is the world’s premier skilled drone racing property. The most effective drone pilots on this planet fly in DRL and tens of millions of followers watch them race on high broadcast and streaming platforms. Combining groundbreaking expertise and immersive drone racing, DRL is creating a brand new period of sports activities that brings high-speed competitors throughout actual life and digital simulation. Based by Nicholas Horbaczewski in 2015, DRL is privately-held and headquartered in NYC.
For extra info, go to www.drl.io
