Monday, July 1, 2024

The Obtain: Neuralink’s greatest rivals, and the case for phasing out the time period “consumer”

On this planet of brain-computer interfaces, it could appear as if one firm sucks up all of the oxygen within the room. Final month, Neuralink posted a video to X displaying the primary human topic to obtain its mind implant, which might be named Telepathy. The recipient, a 29-year-old man who’s paralyzed from the shoulders down, performed pc chess, transferring the cursor round along with his thoughts.

Neuralink’s announcement of a first-in-human trial made a giant splash not due to what the person was capable of accomplish—scientists demonstrated utilizing a mind implant to maneuver a cursor in 2006—however as a result of the know-how is so superior.

However Neuralink isn’t the one firm growing brain-computer interfaces to assist individuals who have misplaced the flexibility to maneuver or communicate. Learn on to check out a number of the firms growing mind chips, their progress, and their completely different approaches to the know-how.

—Cassandra Willyard

This story is from The Checkup, our weekly well being and biotech e-newsletter. Join to obtain it in your inbox each Thursday.

It’s time to retire the time period “consumer”

Folks have been known as “customers” for a very long time; it’s a sensible shorthand enforced by executives, founders, operators, engineers, and traders advert infinitum.

Typically, it’s the proper phrase to explain individuals who use software program: a consumer is greater than only a buyer or a client. Typically a consumer isn’t even an individual; company bots are identified to run accounts on Instagram and different social media platforms, for instance.

However “customers” can be unspecific sufficient to refer to only about everybody. It could accommodate virtually any massive thought or long-term imaginative and prescient. We use—and are utilized by—computer systems and platforms and firms. Although “consumer” appears to explain a relationship that’s deeply transactional, lots of the technological relationships during which an individual can be thought-about a consumer are literally fairly private. That being the case, is “consumer” nonetheless related? Learn the total story.

—Taylor Majewski

This story is from the following journal problem of MIT Expertise Assessment, set to go stay on April 24. When you don’t already, enroll now to get a replica when it lands.

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