Google will cease permitting publishers so as to add publications to the Google Writer Middle manually. As an alternative, Google will mechanically add eligible publications pages later this yr.
This modification will probably result in much more confusion round Google Information inclusion, which we have now had for years since Google modified the inclusion course of again in 2019.
What Google mentioned. Google wrote:
Beginning at this time, publishers can not add publications to the Writer Middle. We’re making this transformation as a part of a transition to roll out mechanically created publication pages later this yr.
Google added that beforehand this function allowed publishers to manually create a supply web page for customers to comply with. However going ahead, “publishers with manually created publication pages will proceed to have entry to customization options till later this yr, when pages will shift to being mechanically created. Customers will proceed to have the ability to comply with their favourite publications.”
“Content material from publishers that adheres to our content material insurance policies is mechanically eligible for consideration in Google Information and throughout Information surfaces,” Google added.
What it seemed like. Here’s a screenshot inside Google Writer Middle of the way to add a publication – word that is going away:
Why we care. I count on this transformation to trigger extra frustration and confusion amongst publishers. As you recognize, the entire Google Information inclusion course of, which was as soon as a transparent and straight ahead course of, is now automated and really unclear and fully not clear.
This can solely make issues much more complicated for publishers.
