As we stated, Google clearly had a eager curiosity in watching the talks between
Apple and Microsoft. Within the courtroom submitting, Google wrote, “In every occasion, Apple took a tough have a look at the relative high quality of Bing versus Google and concluded that Google was the superior default selection for its Safari customers. That’s competitors.” Per
StatCounter, Bing has a comparatively paltry 3.4% market share in search in comparison with Google’s 91.5% slice of the worldwide search engine pie.
A chart included within the courtroom doc reveals that Google faces extra competitors in search from Amazon than from Bing
The courtroom submitting captures an evaluation of Bing from Apple’s SVP of providers, Eddy Cue. The latter stated, “Microsoft search high quality, their funding in search, the whole lot was not vital in any respect. And so the whole lot was decrease. So the search high quality itself wasn’t pretty much as good. They weren’t investing at any stage similar to Google or to what Microsoft may put money into. And their promoting group and the way they monetize was not superb both.”
Chart in courtroom submitting exhibits Google’s improvements in search
Apple CEO
Tim Cook dinner additionally weighed in, giving his opinion of Bing to different Apple executives in an e mail. However for now, we do not know what Cook dinner thought of Bing as a result of his feedback had been redacted within the submitting. Contemplating that Apple by no means did purchase Bing or make it the default search engine for Safari, Cook dinner’s opinion of Bing might need been near Eddy Cue’s feedback.
On the stand, Cue testified that “if Apple didn’t obtain the huge funds it sought from Google, Apple would have developed its personal search engine.” Some analysts consider that Apple will finally launch its personal search engine.
