Statcounter has up to date its search engine market share stats for April – and the outcomes are surprising. In the event that they’re true. I’m uncertain – however hoping Statcounter will affirm whether or not these numbers are certainly correct.
By the numbers. Google’s U.S. search market share within the U.S. fell to 77.52% in April, down from 86.94% in March and down from 88.8% in April 2023. In the meantime:
- Microsoft Bing grew to 13.05% in April, up from 8.04% in March.
- Yahoo (!) grew to 7.3%, up from 2.48% in March.
See why I’m skeptical but? How are Microsoft Bing and Yahoo rising that a lot in a single month?
However wait, there’s extra.
Google’s world search engine market share dropped from 91.38% in March to 86.99% in April. In the meantime:
- Microsoft Bing grew to five.8% in April, up from 3.35% in March.
- Yahoo grew to three.06% in April, up from 1.1% in March.
There are different unexplainable swings – some larger than others – present in different areas as effectively, based mostly on Statcounter’s information.
However. Earlier than you begin cheering, the info appears suspect. Some expect Statcounter to “appropriate” these figures as a result of these kinds of huge swings appear unimaginable and unprecedented.
Concerning the information. How does Statcounter get this information? In response to its About web page:
Stats are based mostly on combination information collected by Statcounter on a pattern exceeding 5 billion pageviews monthly collected from throughout the Statcounter community of greater than 1.5 million web sites. Stats are up to date and made accessible day-after-day, nonetheless are topic to high quality assurance testing and revision for 45 days from publication.
Primarily based on this clarification, it’s fully potential that sooner or later within the subsequent 45 days Statcounter’s search market share information may change.
Why we care. My first thought after seeing these numbers was: they appear unsuitable. Person habits doesn’t change this quickly. Whereas SEOs and others have been closely essential of Google over the previous few years, usually with good cause, I’ve by no means seen market share figures swing like this in a single month except there was a change to how the info was collected or there may be some kind of concern with the info.
What Statcounter is saying. I’ve emailed the corporate to get some perception into whether or not these numbers are correct. I’m informed their workers is “checking issues out.”
